The
way to achieve a successful event or attraction is through careful
planning, which requires time, effort and skill for it to work seamlessly.
Your planning and management company are essentially the “glue” that
holds all of the various elements of your event or attraction together
Here are the key stages to project planning and management
- Development and implementation of operational strategies and
systems clearly identifying the mission, objectives, policies and
funding of your event or attraction
-This gives your event or attraction a clear direction
and guidelines to which all your staff and subcontractors can work.
- Planning and organising all operational areas and facilities
within your event or attraction
- By doing this and managing these areas you ensure
that your event or attraction provides excellent and easy to achieve
levels of customer service in all areas of the project.
- Development of sourcing and purchasing criteria to achieve best
price and service combinations
- By having a clear guideline for the sourcing and purchasing
of all elements related to your event or attraction you are saving
considerable time and money which would otherwise be wasted by
miscommunication.
- Controlling and maintaining relationships with PR and media companies
- The ultimate success of a well planned and managed event or attraction
can be greatly affected by bad PR and poor media coverage, building
and maintaining good relationships with the media is therefore
a key ingredient in the complete success of your project.
- Secondary Spend analysis to determine clearly from where additional
revenue can be generated
- Anywhere that a guest will spend
money once at your event or attraction falls under the heading
of Secondary Spend (i.e. catering, retail, parking…) the
proper planning and management of these areas will greatly increase
the revenues generated.
- Recruitment, Training, HR & payroll
an overall assessment and plan for these areas
- Your managers and staff are
the heart of your event or attraction, if they are good then you
project will be good. Investing
in the correct team and their training will always pay off in the
long run as a good team allows for the smooth running of any project.
- Designing a document trail to cover all areas of your event or
attraction and incorporating professional control of systems
- A professional and well run event or attraction needs a good
document trail (i.e. all the correct papers in place and planned for),
incorporating professional systems into your administrative and management
departments provides the backbone and support of the entire project.
“If you fail to plan you plan to fail”

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